9609_s22_qp_22
A paper of Business Studies, 9609
Questions:
2
Year:
2022
Paper:
2
Variant:
2

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1
Farm Produce (FP) FP is a primary sector co-operative made up of six farms in country G. Each farm grows a range of fruit and vegetables. FP employs 26 workers across the farms and distribution centre. Each farm transports its fruit and vegetables to the distribution centre where they are packaged and sent to customers’ homes. Table 1.1 contains data about the farming industry in country G. Table 1.1: Data about the farming industry in country G • Farms producing fruit and vegetables are given an annual government grant. • Most farms are labour intensive. • The government promotes the importance of eating fresh fruit and vegetables. • Most farms are small family businesses. • Minimum wage for farm workers will increase by 10% next year. FP’s customers pay for a box of seasonal fruit and vegetables that is delivered each week. Data about the different box sizes sold by FP is shown in Table 1.2. Table 1.2: FP’s cost and price data Box size Variable cost per box ($) Allocated monthly fixed costs ($) Price per box ($) Sales in April Small Medium Large FP is concerned about the profitability of the small box size. It believes it should stop selling this product. Define the term ‘labour intensive’ (line 8). Explain the term ‘co-operative’ (line 1). Refer to Table 1.2. Calculate the profit made by FP in April 2022. Explain one problem FP may have when deciding how to allocate fixed costs to each box size. Analyse how two stakeholders of FP might be affected by a decision to stop selling the small box size. Evaluate the most important factor affecting the supply of FP’s boxes of fruit and vegetables to customers. Please ensure text is fully justified throughout.
2
Seaside Hotel (SH) SH is a large hotel located in a tourist area of country H. SH has 120 rooms and employs 42 workers during the peak season which is from April to September. Table 2.1 shows employee data for SH’s peak season. Table 2.1: Employee data for SH’s peak season Type Number Main tasks Manager • decision making • supervising other employees Cleaner • cleaning rooms, corridors and reception area to required standard • maintaining a clean and safe working environment Customer service • greeting guests upon arrival • making sure guests are satisfied Marketing • designing promotional materials • promoting hotel to increase number of guests Other • various SH makes half of the cleaners and customer service employees redundant at the end of the peak season. To break even, the hotel must sell 72 rooms per night. The hotel offers good views of the sea and it is very busy in the peak season when the weather is hot. Table 2.2 shows SH’s sales of rooms. Table 2.2: SH’s sales of rooms 2021–2022 Time period Average percentage of rooms sold per night April 2021 – September 2021 95% October 2021 – March 2022 45% SH does not have a restaurant. It has a joint venture with a restaurant close to the hotel where SH’s customers receive a discount on their food and drink. The hotel advertises the restaurant on social media and the restaurant advertises the hotel on its menu. Tia is one of the managers of SH. She has an autocratic leadership style and is responsible for the cleaners and marketing employees. The directors of SH aim to increase the value added to the service that SH provides. Define the term ‘redundant’ (line 16). Explain the term ‘joint venture’ (line 25). Refer to Table 2.2 and any other information. Calculate the average margin of safety from April to September 2021. Explain two possible limitations to SH of using break-even analysis. Analyse one possible advantage and one possible disadvantage to SH of Tia’s autocratic leadership style. Recommend how SH could increase the value added to its service. Justify your recommendation.